A new brand experience

After presenting it´s clear vision about the connected car and also about it´s first thoughts about an e-Bike Audi is once again on the cutting edge. The new way of thinking in terms of car sales and part of the new dealer concept. Welcome, Audi City! Not to mention the Weiterlesen…

How to make choosing easier.

How many choices did you make every day? How many in a week? Interesting lecture from Sheena Iyengar. Watch it to gain insight of her survey and also to know how many the average CEO has to make. A better way to handle choice overload and more. (c) TED

Lupus alpha?

Just going through some data on the german fashion market. Just found these turnover figures from 2008 (in Million Euros) Arcandor  4.116, Otto 3.480, C&A 2.954, Metro 2.539, Hennes & Mauritz 2.476, Tengelmann 1.568, Peek & Cloppenburg 1.343, Aldi Group 1.071, Lidl 1.029, Tchibo 931, Esprit 800, Ernsting´s Family 676, New Yorker 622, Takko 560, Klingel 525. The most interesting question would be Weiterlesen…