| Brand & product experience

Perfect Moments and brand experience with iTunes Festival 2013 to create fans for your brands. 60 great artists. 30 amazing nights. 20 Million people applied for tickets. Live and free on iTunes. Can´t wait for it every year. Again and again. (c) Apple

| WWDC 2013 & iOS7

Can´t wait for the at Apple´s WWDC shortly revealed iOS7 with the brand new look and all great functions & capabilities. Simplicity in industrial design explained by Jonathan Ive. Want to get this user interface also in my car and on my tv. Looks like a big achievement. Combined with Weiterlesen…

| One more thing? Explore.

Okay, we have expected that Samsung will give us a good show at the radio city music hall in NYC last week, so the Galaxy S4 is there. But what about all the guerilla marketing activities: the LG Optimus Megaposter on Times Square above Samsung´s. Or the street activities at Weiterlesen…

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| 360 X-MAS

From black friday to cyber monday – straight down the road to christmas?! Everything is on sale. How the economy lure in new shoppers these days: Amazon, Apple, Google, eBay, Microsoft – whatever company name you drop… Retail, Etail, App, In-App – whatever channel you might add from your (hopefully) Weiterlesen…

One more thing? iPhone 5…

Honestly I have to say that the new iOS6 itself makes your old iPhone a brand new phone. A new product experience has arrived. With a great navigation software, panorama camera function, data protection center, „do not disturb“ mode and so much more. Apple has just launched the first 4 Weiterlesen…