Schlagwort: Apple

| Digital disruption & the iPhone´s 10th birthday

Digital disruption everywhere! No matter, if you believe Clayton M. Christensen´s theory of disruptive innovation or Joseph A. Schumpeter. Could you imagine how the world was without the iPhone? These days the iPhone has it´s 10th birthday. Only 10 years which show you how fast digital transformation and disruption arrived in todays life. At that time NOKIA CEO Stephen Elop…

| Brand & product experience

Perfect Moments and brand experience with iTunes Festival 2013 to create fans for your brands. 60 great artists. 30 amazing nights. 20 Million people applied for tickets. Live and free on iTunes. Can´t wait for it every year. Again and again. (c) Apple

| WWDC 2013 & iOS7

Can´t wait for the at Apple´s WWDC shortly revealed iOS7 with the brand new look and all great functions & capabilities. Simplicity in industrial design explained by Jonathan Ive. Want to get this user interface also in my car and on my tv. Looks like a big achievement. Combined with the new iPhone 5s Cupertino is making the pace again!…

| 360 X-MAS

From black friday to cyber monday – straight down the road to christmas?! Everything is on sale. How the economy lure in new shoppers these days: Amazon, Apple, Google, eBay, Microsoft – whatever company name you drop… Retail, Etail, App, In-App – whatever channel you might add from your (hopefully) multichannel approach… TV, Web, Mobile – whatever media you are…

One more thing? iPhone 5…

Honestly I have to say that the new iOS6 itself makes your old iPhone a brand new phone. A new product experience has arrived. With a great navigation software, panorama camera function, data protection center, „do not disturb“ mode and so much more. Apple has just launched the first 4 TVCs – here is one of them: (c) Apple

Say hello to iPhone 5!

After the Apple press conference on the 12th this month today the pre-order phase has been announced to it´s customer base via e-mail and in the Apple Online Store. A couple of new features: bigger screen, new A6 Processor, iOS6, new 8-pin connector, 8MP iSight Camera, new earphone-system and last but not least highspeed LTE 1800 wireless networks spectrum support.…