Today: smart x-mas sale level three. After Apple is pushing x-mas sales so far in two directions by iPhone 4s and iPad 2 messages into several consumer touchpoints it seems to be that Apple is introducing today the major x-mas product No. 3: the MacBook Air.

So iPhone, iPad and MacBookAir are making it´s way under the christmas tree.

Whilst Microsoft and Nokia are pushing Windows Phone and the Lumia 800. The timing of Googorola is also quite smart to introduce the new Motorola RAZR exactly for the x-mas sales period. In my eyes a really smart move.

I guess this is the start for a very though battle in 2012 for these kind of products. I promise you a new device and manufacturer ranking. Happy consumers – guaranteed!

MacBook Air